I founded Equanimist after more than 20 years of living with skin sensitivity—and reacting to the chemicals in countless skincare and makeup products, from “natural” to luxury brands. For a long time, I tried to fix it the way the industry tells you to: more steps, more actives, more solutions, just more... Instead, my skin became more reactive, inflamed, hyperpigmented, and chronically out of balance.

When the entire world slowed down for over a year, the pressure to keep layering products disappeared. With fewer formulas and less irritation, my skin finally had the space to recover—and the difference was unmistakable.

That experience became Equanimist: premium, eco-conscious skincare made in the USA with organic fully listed ingredients and minimalistic routine, created for people who want calm, resilient skin and a simpler routine.

Every formula is designed to support barrier restoration over time—helping skin hold onto hydration, feel more comfortable, and look healthier—without harsh chemicals, noise, or FOMO-based marketing.

My message is simple: I tested it, I use it, and I stand behind every product.

I hope you will love Equanimist Skincare the way I do.

Warmly,

Iryna Baukunovich

Clean. Calm. Effective.